About Us

2024 marks the 10th Anniversary of MAIMIE LONDON

Maimie London was founded in 2014 to offer women effortlessly wearable pieces to inspire confidence; something we continue to strive to do in each and every design.


The opposite to fast fashion, Maimie promotes consuming less but consuming better through an elevated wardrobe of timeless silk pieces that transcend dress codes and seasons.


Made by busy women, for busy women, we know the need for comfort yet sophistication. Easy to slip on and feel empowered in, each Maimie piece is designed to boost your self confidence with comfortable elegance at an accessible price point.


Having recognised a growing need for affordable luxury womenswear that is feminine and versatile yet effortless; we have set out to provide our customers timeless pieces, with flattering feminine silhouettes that are seldom seen in contemporary women’s lounge and leisure wear.


At Maimie we bring a feminine edge to classic comfort, never wavering on elegance or luxury, offering everlasting pieces that can be dressed up or down to suit any and every occasion.


Investment pieces at accessible prices, Maimie’s collection is set to stand the test of time, adding contemporary class, luxurious comfort and elegant style from day to night, and casual to chic.


With sustainability at our core, we source a responsible way; mitigating waste with small production runs, manufactured locally as much as possible.




Effortlessly Feminine

Taking inspiration from classic British fashion and contemporary female icons; Maimie’s timeless wardrobe essentials hold a powerful feminine edge. Seamingly simple staples, each is meticulously designed with the female body in mind. Crafted to empower the wearer, to celebrate shape and to inspire women to dress with confidence no matter size or style. 


Luxuriously Versatile

In a world that is busier than ever, we strive to simplify your dressing decisions and bring you forever pieces; designed to be worn with confidence, no matter the occasion or destination. Fusing timeless design with feminine tailoring and rich colours with bold prints for ‘go to’ pieces that every woman needs. Slip on your Maimies and feel comfortably fabulous whether working, playing, at home or abroad. 



It is our responsibility as a brand to design, manufacture and deliver in the most ethical way possible. We continue to strive to further reduce our carbon footprint and ensure its impact is considered throughout the process; from fabric sourcing and production to packaging - we are dedicated to fashioning exquisite silk clothing that allows you to indulge in opulent yet sustainable fabrics through all of life’s adventures.

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